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TROPICAL ICE

Tropical Ice is a delightful ice bar brand that offers a range of tropical flavors, including Durian, Coconut, Passion Fruit, Mango Sticky Rice, Lychee, and more. This project is focused on redesigning the brand to broaden our target audience and bring a fresh, up-to-date look to our packaging styles.

Project: Tropical Ice

Year: 2019

Role: Creative & Graphic Designer

Software: Adobe Photoshop, Illustrator

01 PACKAGING DESIGN

Tropical Ice offers a wide variety of more than 10 flavors. For each flavor, we showcase the main ingredients in the background and feature the Ice bar image prominently in the center. Our packaging is designed to be waterproof, as it is essential for preserving the frozen product's quality and integrity.

Process: Offset Printing

Material: Art Card Paper 350 GSM

Finishing: Gloss Lamination

02 SPEC SHEET

03 TRUCK DECAL

04 ANIMATED GRAPHIC

This is a sample of my motion design promoting the Tropical Ice ice bar on social media. To showcase that our ice bar is made from real fruit, I incorporated the ingredients into the design and created dynamic motion to make it come to life.

Software: Adobe After Effect

Year: 2023

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